Inside Coca-Cola : a CEO's life story of building the world's most popular brand /
Isdell, Edward Neville, 1944-
Inside Coca-Cola : a CEO's life story of building the world's most popular brand / Neville Isdell, with David Beasley. - 1st ed. - New York : St. Martin's Press, 2011. - xiv, 254 p., [8] p. of plates : ill. ; 22 cm.
Includes bibliographical references and index.
031261795X (hardcover : alk. paper) 1250004985 (pbk. : alk. paper) 9780312617950 (hardcover : alk. paper) 9781250004987 (pbk. : alk. paper)
2011026763
015879306 Uk
Isdell, Edward Neville, 1944-
Coca-Cola Company.
Chief executive officers--Biography.
Soft drink industry.
Inside Coca-Cola : a CEO's life story of building the world's most popular brand / Neville Isdell, with David Beasley. - 1st ed. - New York : St. Martin's Press, 2011. - xiv, 254 p., [8] p. of plates : ill. ; 22 cm.
Includes bibliographical references and index.
031261795X (hardcover : alk. paper) 1250004985 (pbk. : alk. paper) 9780312617950 (hardcover : alk. paper) 9781250004987 (pbk. : alk. paper)
2011026763
015879306 Uk
Isdell, Edward Neville, 1944-
Coca-Cola Company.
Chief executive officers--Biography.
Soft drink industry.