Grow your handmade business : how to envision, develop, and sustain a successful creative business /

Chapin, Kari.

Grow your handmade business : how to envision, develop, and sustain a successful creative business / Kari Chapin ; illustrations by Jennifer Judd-McGee. - North Adams, MA : Storey Pub., c2012. - 271 p. : ill. ; 19 cm.

Includes bibliographical references (p. 264-266) and index.

Mapping your dream. Identify your dream business ; Dream business fundamentals ; Working for your vision ; TLC ; Goals and intentions ; Benchmarks ; Get some help? -- Planning for success. Types of business models ; Business plan preliminaries ; Do you manage your time, or does your time manage you? ; The nuts and bolts of business plans ; Know your marketplace (or marketing!) - Putting it all together : your marketing plan -- What do you male, and how do you make it? : having a production plan -- Money, money, money -- Budgets and budgeting -- Profit and loss -- Money and how to get some -- Making it all legit -- Professional support and where to find it.

1603429891 (pbk. : alk. paper) 9781603429894 (pbk. : alk. paper) : $16.95

2012004612

GBB247765 bnb

016086986 Uk


Handicraft industries--Management.
Handicraft--Marketing.
Selling--Handicraft.

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