Mindf*ck : Cambridge Analytica and the plot to break America /
Wylie, Christopher,
Mindf*ck : Cambridge Analytica and the plot to break America / Mindfuck : Cambridge Analytica and the plot to break America Christopher Wylie. - First edition. - 269 pages ; 25 cm.
"Mindf*ck goes deep inside Cambridge Analytica's "American operations," which were driven by Steve Bannon's vision to remake America and fueled by mysterious billionaire Robert Mercer's money, as it weaponized and wielded the massive store of data it had harvested on individuals--in excess of 87 million--to disunite the United States and set Americans against each other. Bannon had long sensed that deep within America's soul lurked an explosive tension. Cambridge Analytica had the data to prove it, and in 2016 Bannon had a presidential campaign to use as his proving ground."--Amazon.
1984854631 9781984854636
Cambridge Analytica Ltd.
Facebook (Firm)
Internet in political campaigns--United States.
Political campaigns--Corrupt practices--United States.
Presidents--Election--United States--2016.
Data protection--Law and legislation.
Big data--Social aspects.
Information society.
Internet--Social aspects.
Internet marketing--Social aspects.
Internet advertising--Social aspects.
Social media--Social aspects.
Fake news--Social aspects.
Mindf*ck : Cambridge Analytica and the plot to break America / Mindfuck : Cambridge Analytica and the plot to break America Christopher Wylie. - First edition. - 269 pages ; 25 cm.
"Mindf*ck goes deep inside Cambridge Analytica's "American operations," which were driven by Steve Bannon's vision to remake America and fueled by mysterious billionaire Robert Mercer's money, as it weaponized and wielded the massive store of data it had harvested on individuals--in excess of 87 million--to disunite the United States and set Americans against each other. Bannon had long sensed that deep within America's soul lurked an explosive tension. Cambridge Analytica had the data to prove it, and in 2016 Bannon had a presidential campaign to use as his proving ground."--Amazon.
1984854631 9781984854636
Cambridge Analytica Ltd.
Facebook (Firm)
Internet in political campaigns--United States.
Political campaigns--Corrupt practices--United States.
Presidents--Election--United States--2016.
Data protection--Law and legislation.
Big data--Social aspects.
Information society.
Internet--Social aspects.
Internet marketing--Social aspects.
Internet advertising--Social aspects.
Social media--Social aspects.
Fake news--Social aspects.