Type speaks : a lexicon of expressive, emotional, and symbolic typefaces /

Heller, Steven,

Type speaks : a lexicon of expressive, emotional, and symbolic typefaces / Steven Heller, Gail Anderson. - 463 pages : color illustrations ; 14 cm

Includes index.

An essential resource to using contemporary typefaces for effective communication. Type is the handwriting of the 21st century, lending its expressive voice to the language of all written communication. Type Speaks is the first book to explore type as a medium that conveys emotions, concepts, and ideas, filled with hundreds of new fonts available through digital foundries. Some exude joy, radiate serenity, or jangle the nerves; some sell or persuade or command or seduce. More than ever before, a great range of type choices, both conventional and unconventional, is available to graphic design professionals and nonprofessionals alike. In this new world, Type Speaks will be an essential reference for anyone crafting messages in words.

9781419738050 1419738054

GBC155285 bnb

020156577 Uk


Type and type-founding.

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