MARC details
000 -LEADER |
fixed length control field |
01805cam a2200397Ii 4500 |
001 - CONTROL NUMBER |
control field |
007409279 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20180722214231.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130214s2013 ohua 001 0 eng d |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBB319849 |
Source |
bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
016294828 |
Source |
Uk |
019 ## - |
-- |
800025704 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1440318484 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781440318481 (hbk.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)829961811 |
Canceled/invalid control number |
(OCoLC)800025704 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
UKMGB |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
UKMGB |
Modifying agency |
OCLCO |
-- |
YDXCP |
-- |
UNL |
-- |
SHH |
-- |
BTCTA |
-- |
CXP |
-- |
ZSZ |
-- |
OCLCQ |
-- |
QBX |
-- |
NFG |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
NFGA |
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
Classification number |
659.14 |
Item number |
W976 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wyatt, Paul, |
Relator term |
author. |
9 (RLIN) |
235601 |
245 14 - TITLE STATEMENT |
Title |
The digital creative's survival guide / |
Statement of responsibility, etc |
Paul Wyatt. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Cincinnati, Ohio : |
Name of publisher, distributor, etc |
How Books, |
Date of publication, distribution, etc |
2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
192 pages : |
Other physical details |
illustrations (chiefly color) ; |
Dimensions |
26 cm |
336 ## - CONTENT TYPE |
Content Type Term |
text |
Content Type Code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media Type Term |
unmediated |
Media Type Code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier Type Term |
volume |
Carrier Type Code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
"Everything you need for a successful career in web, app, multimedia and broadcast design"--Cover. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
520 ## - SUMMARY, ETC. |
Summary, etc |
This guide has practical advice on topics like managing studio politics, dealing with nightmare clients, using good digital project management practices, understanding design briefs and finding your niche in a constantly changing industry. Included are: interviews with successful creatives from around the world; deconstructions of digital design projects that worked; practical career information and advice for staying marketable and future-proof. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising campaigns. |
9 (RLIN) |
235602 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising |
General subdivision |
Management. |
9 (RLIN) |
235603 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising |
General subdivision |
Vocational guidance. |
9 (RLIN) |
235604 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Broadcast advertising. |
9 (RLIN) |
235605 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet advertising. |
9 (RLIN) |
56854 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Adult Book |
994 ## - |
-- |
C0 |
-- |
NFG |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
-- |
007409279 |