Go-givers sell more / Bob Burg and John David Mann.
Material type: TextPublication details: New York : Portfolio, 2010.Description: 193 p. ; 22 cmISBN:- 1591843081
- 9781591843085
Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Adult Book | Main Library | NonFiction | 658.85 B954 | Available | 33111006221747 |
Enhanced descriptions from Syndetics:
Most people think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be - especially in an economic downturn when customers are more suspicious and defensive than ever. It's far more effective when salespeople think like 'go-givers' and focus extensively on creating value for the customer. Illustrating their points with a wide range of examples, Burg and Mann offer tips and strategies that anyone in sales can start applying straight away.
Includes bibliographical references.