TY - BOOK AU - Cron,Lisa TI - Wired for story: the writer's guide to using brain science to hook readers from the very first sentence SN - 1607742454 (pbk.) PY - 2012/// CY - New York PB - Ten Speed Press KW - Creative writing KW - English language KW - Rhetoric KW - Fiction KW - Authorship N1 - Includes bibliographical references (p. 239-250) and index; How to hook the reader -- How to zero in on your point -- I'll feel what he's feeling -- What does your protagonist really want? -- Digging up your protagonist's inner issue -- The story is in the specifics -- Courting conflict, the agent of change -- Cause and effect -- What can go wrong, must go wrong-- and then some -- The road from setup to payoff -- Meanwhile, back at the ranch -- The writer's brain on story N2 - "This guide reveals how writers can take advantage of the brain's hard-wired responses to story to captivate their readers' minds through each plot element"--Provided by publisher ER -