TY - BOOK AU - Schramm,Carl J. TI - Burn the business plan: what great entrepreneurs really do SN - 9781476794358 PY - 2018/// CY - New York PB - Simon & Schuster KW - Entrepreneurship KW - New business enterprises KW - Management N1 - Includes bibliographical references (pages 249-255) and index; Burn the business plan -- Twelve things every aspiring entrepreneur should know -- Why start a company? -- What motivates entrepreneurs? -- Can you survive the entrepreneur's curse -- Big companies can be schools for startups -- Copycat entrepreneurs -- Preventing failure before it happens -- Don't waste time doing things that don't work -- Planning for success -- Becoming a successful entrepreneur N2 - Explains that knowledge, passion, determination, and a willingness to innovate are the most important requirements for starting a business ER -