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Win at all costs : inside Nike running and its culture of deception / Matt Hart.

By: Material type: TextTextPublisher: New York : Dey St., an imprint of William Morrow, [2020]Edition: First editionDescription: 416 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780062917775
  • 0062917773
  • 9780062917782
  • 0062917781
Subject(s):
Contents:
Prologue -- The best feeling I've ever had in my life -- Fort Knox west -- What are you on? -- Taking running off the back page -- Just a coach doing the right thing -- It won't be pretty -- Nothing to lose -- The cleanest -- Loyalty over competency -- You have no idea -- Even dying won't keep him -- Am I working for the Nike Mafia? -- Let's run -- I pay you to run -- Did you have anything to confess? -- Infused -- Loophole Salazar -- You're a nobody -- Off track -- Banned in Doha -- Epilogue.
Summary: "Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program-the Nike Oregon Project. In May 2017, journalist Matt Hart received a USB drive containing a single file-a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà-the Mafia-like code of silence about performance-enhancing drugs among those involved-and alerted the USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business exposé, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture"-- Provided by publisher.
Holdings
Item type Home library Collection Call number Materials specified Status Date due Barcode Item holds
Adult Book Adult Book Dr. James Carlson Library NonFiction 338.768 H326 Available 33111009757622
Adult Book Adult Book Main Library NonFiction 338.768 H326 Available 33111010408678
Adult Book Adult Book Northport Library NonFiction 338.768 H326 Available 33111009020856
Total holds: 0

Enhanced descriptions from Syndetics:

"After years of rumors and speculation, Matt Hart sets out to peel back the layers of secrecy that protected the most powerful coach in running. What he finds will leave you indignant--and wondering whether anything in the high-stakes world of Olympic sport has truly changed." --Alex Hutchinson, New York Times bestselling author of Endure

Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program--the Nike Oregon Project.

In May 2017, journalist Matt Hart received a USB drive containing a single file--a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà--the Mafia-like code of silence about performance-enhancing drugs among those involved--and alerted USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon.

Combining sports drama and business exposé, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture.

Includes bibliographical references (pages [349]-399) and index.

Prologue -- The best feeling I've ever had in my life -- Fort Knox west -- What are you on? -- Taking running off the back page -- Just a coach doing the right thing -- It won't be pretty -- Nothing to lose -- The cleanest -- Loyalty over competency -- You have no idea -- Even dying won't keep him -- Am I working for the Nike Mafia? -- Let's run -- I pay you to run -- Did you have anything to confess? -- Infused -- Loophole Salazar -- You're a nobody -- Off track -- Banned in Doha -- Epilogue.

"Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program-the Nike Oregon Project. In May 2017, journalist Matt Hart received a USB drive containing a single file-a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà-the Mafia-like code of silence about performance-enhancing drugs among those involved-and alerted the USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business exposé, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture"-- Provided by publisher.

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