000			03610cam a2200385Ii 4500
001			ocn923561974
003			OCoLC
005			20180722223433.0
008			151008t20162016nyua 000 0 eng d
010			_a 2015957169
040			_aYDXCP _beng _erda _cYDXCP _dBTCTA _dOCLCQ _dBDX _dCLE _dOCP _dOCLCF _dCER _dRB0 _dJTH _dLIQ _dFM0 _dIHV _dZLM _dOCLCQ _dUBY _dNFG
019			_a948567464
020			_a006241495X _q(paperback)
020			_a9780062414953 _q(paperback)
035			_a(OCoLC)923561974 _z(OCoLC)948567464
092			_a706.88 _bH889
049			_aNFGA
100	1		_aHuff, Cory, _d1980- _eauthor. _9315644
245	1	0	_aHow to sell your art online : _blive a successful creative life on your own terms / _cCory Huff ; illustrations by Cynthia Morris.
264		1	_aNew York, NY : _bHarper Design, an imprint of HarperCollins Publishers, _c2016.
264		4	_c©2016
300			_a184 pages : _bcolor illustrations ; _c18 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
505	0		_aThe creation of the starving artist myth -- How successful artists think -- Find your niche and your ideal collectors -- Good art does not sell itself -- Tell stories and sales will happen -- Build a website that sells -- Build your most valuable business asset: your mailing list -- Social media and PR: how artists can be more social without it sucking away their souls -- Think like a marketer: let numbers inform your decisions.
520			_a"An essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising--explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can't always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person--and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers--and sell their work without selling out."--Publisher's description.
650		0	_aArt _xMarketing. _9120763
650		0	_aElectronic commerce. _956853
650		0	_aInternet marketing. _956855
650		0	_aOnline social networks. _9113220
700	1		_aMorris, Cynthia _c(Illustrator), _eillustrator. _9315645
994			_aC0 _bNFG
942	0	0	_08
999			_c240527 _d240527