000 | 02908cam a22004098i 4500 | ||
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001 | ocn965805757 | ||
003 | OCoLC | ||
005 | 20180722224650.0 | ||
008 | 170120t20172017nyua b 001 0 eng | ||
010 | _a 2016046846 | ||
040 |
_aDLC _beng _erda _cDLC _dBTCTA _dBDX _dOCLCF _dOCLCO _dOCLCQ _dFM0 _dYDX _dOCLCQ _dOCP _dCLE _dNFG |
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020 |
_a9780231180566 _q(cloth ; _qalk. paper) |
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020 |
_a023118056X _q(cloth ; _qalk. paper) |
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035 | _a(OCoLC)965805757 | ||
042 | _apcc | ||
092 |
_a658.408 _bK36 |
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049 | _aNFGA | ||
100 | 1 |
_aKennedy, Mark, _d1957- _eauthor. _9334273 |
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245 | 1 | 0 |
_aShapeholders : _bbusiness success in the age of activism / _cMark R. Kennedy. |
263 | _a1705 | ||
264 | 1 |
_aNew York : _bColumbia University Press, _c[2017] |
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264 | 4 | _c©2017 | |
300 |
_axx, 281 pages : _billustrations ; _c24 cm. |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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490 | 0 | _aColumbia Business School publishing | |
504 | _aIncludes bibliographical references (pages 243-268) and index. | ||
505 | 0 | _aIntroduction: From the heart of a businessman -- Who are the shapeholders? -- Shapeholders -- Social activists -- The media -- Politicians -- Regulators -- Seven steps to shapeholder success -- Align with a purpose -- Anticipate -- Assess -- Avert -- Acquiesce -- Advance common interests -- Assemble to win -- Pope Francis, a CEO worth emulating. | |
520 | _a"Today, all it takes is one organizational misstep to sink a company's reputation. Social media can be a strict ethical enforcer, with the power to convince thousands to boycott products and services. Executives are stuck on appeasing stakeholders, shareholders, employees, and consumers, but they ignore shapeholders, regulators, the media, and social and political activists who have no stake in a company but will work hard to curb what they see as bad business practices. And they do so at their own peril. Many international, multi-billion-dollar corporations fail to anticipate activism, and they flounder on first contact. Kennedy zeroes in on the different languages that shapeholders and companies speak and their contrasting metrics for what constitutes acceptable business practice. Executives, he argues, must be visionaries who find profitable, and probable, collaborations to diffuse political tensions. Kennedy's decision matrix helps corporations align their business practices with shapeholder interests, anticipate their demands, and assess changing moral standards so that together they can plan a profitable route forward" --Inside jacket. | ||
650 | 0 |
_aSocial responsibility of business. _959790 |
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650 | 0 |
_aCorporations _xPublic relations. _9173230 |
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650 | 0 |
_aCorporations _xMoral and ethical aspects. _9223268 |
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650 | 0 |
_aCorporate governance. _9334274 |
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650 | 0 |
_aStrategic planning. _941049 |
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994 |
_aC0 _bNFG |
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999 |
_c254693 _d254693 |