000 | 02273cam a22003978i 4500 | ||
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001 | ocn980301951 | ||
003 | OCoLC | ||
005 | 20180722225036.0 | ||
008 | 170323s2017 nyua b 001 0 eng | ||
010 | _a 2016058450 | ||
040 |
_aDLC _beng _erda _cDLC _dOCLCO _dOCLCF _dYDX _dBTCTA _dBDX _dDAD _dIK2 _dUOK _dNFG |
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019 | _a958350958 | ||
020 |
_a9781627792653 _q(hardcover) |
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020 |
_a1627792651 _q(hardcover) |
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035 |
_a(OCoLC)980301951 _z(OCoLC)958350958 |
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042 | _apcc | ||
092 |
_a158.2 _bS531 |
||
049 | _aNFGA | ||
100 | 1 |
_aSharot, Tali, _eauthor. _9188615 |
|
245 | 1 | 4 |
_aThe influential mind : _bwhat the brain reveals about our power to change others / _cTali Sharot. |
250 | _aFirst edition. | ||
263 | _a1709 | ||
264 | 1 |
_aNew York : _bHenry Holt and Company, _c2017. |
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300 |
_ax, 242 pages : _billustrations ; _c25 cm |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _a(Priors) Does evidence change beliefs? -- (Emotion) How we were persuaded to reach for the moon -- (Incentives) should you scare people into action? -- (Agency) How you obtain power by letting go -- (Curiosity) What do people really want to know? -- (State) What happens to minds under threat? -- (Others, part I) Why do babies love iPhones? -- (Others, part II) Is "unanimous" as reassuring as it sounds? -- The future of influence? | |
520 | _a"We all have a duty to affect others--from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts--from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control--are ineffective, because they are incompatible with how peoples minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain"--Amazon.com. | ||
650 | 0 |
_aInfluence (Psychology) _969515 |
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650 | 0 |
_aSocial influence. _9105008 |
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650 | 0 |
_aAttitude change. _9842 |
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650 | 0 |
_aNeuropsychology. _960833 |
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994 |
_aC0 _bNFG |
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999 |
_c259055 _d259055 |