000			05297cam a2200433Ii 4500
001			on1008569018
003			OCoLC
005			20180722230000.0
008			171030t20172017nyuaf e b 001 0deng d
040			_aPNX _beng _erda _cPNX _dPNX _dOCLCQ _dFM0 _dBUR _dJQM _dUAB _dYDX _dGK8 _dUAP _dLIV _dVHP _dHQB _dIGA _dCZA _dVP@ _dIUK _dOCLCF _dAUPTL _dUCW _dTJZ _dMDB _dP@N _dPOR _dJCW _dB@L _dWLU _dFSP _dDAC _dOCLCQ _dNRC _dCHVBK _dOCLCO _dNFG
019			_a975139948 _a975365610
020			_a9781451651508 _q(hardcover)
020			_a1451651503 _q(hardcover)
020			_a9781849838702 _q(paperback)
020			_a1849838704 _q(paperback)
035			_a(OCoLC)1008569018 _z(OCoLC)975139948 _z(OCoLC)975365610
043			_an-us-ca
092			_a306.0973 _bB515
049			_aNFGA
100	1		_aBerlin, Leslie, _d1969- _eauthor. _9353482
245	1	0	_aTroublemakers : _bSilicon Valley's coming of age / _cLeslie Berlin.
250			_aFirst Simon & Schuster hardcover edition.
264		1	_aNew York : _bSimon & Schuster, _c2017.
264		4	_c©2017
300			_axvi, 494 pages, 16 unnumbered pages of plates : _billustrations ; _c25 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references (pages 381-387) and index.
505	0		_aIntroduction: A bit like love -- Arrival: 1969-1971. Prometheus in the Pentagon (Bob Taylor) ; Nerd paradise (Al Alcorn) ; Eight quarters in her pocket (Fawn Alvarez) ; The Fairchildren (Mike Markkula) ; What do we do with these? (Niels Reimers) ; Come with me, or I'll go by myself (Sandra Kurtzig) -- Building: 1972-1975. Have you seen this woman? (Sandra Kurtzig) ; Turn your backs on the origins of computing! (Bob Taylor) ; Hit in the ass by lightning (Al Alcorn) ; Make it happen (Niels Reimers) ; That's what I did on Mondays (Mike Markkula) -- Challenges: 1976-1977. I needed to land behind a desk (Fawn Alvarez) ; This is a big fucking deal (Al Alcorn) ; One more year or bust (Sandra Kurtzig) ; No idea how you start a company (Niels Reimers and Bob Swanson) ; That flips my switch (Mike Markkula) ; I've never seen a man type that fast (Bob Taylor) ; There are no standards yet (Mike Markkula) -- Triumph: 1979-1981. Looks like $100 million to me! (Niels Reimers and Bob Swanson) ; Sitting in a kiddie seat (Al Alcorn) ; Can you imagine your grandmother using one? (Bob Taylor) ; Young maniacs (Mike Markkula) ; What in the hell are you trying to say? (Fawn Alvarez) ; We don't need any money (Sandra Kurtzig) -- Transition: 1983-1984. The rabbits hopped away (Bob Taylor) ; Video nation (Al Alcorn) ; Knew it before they did (Niels Reimers) ; No one thought they would sell (Fawn Alvarez) ; The entire world will never be the same (Mike Markkula) ; She works hard for the money (Sandra Kurtzig) -- Conclusion: Wave after wave -- Postscript: The troublemakers today.
520			_aA narrative history of the Silicon Valley generation that launched five major high-tech industries in seven years details the specific contributions of seven technical pioneers and how they established the foundation for today's tech-driven world.
520			_a"At a time when the five most valuable companies on the planet are high-tech firms and nearly half of Americans say they cannot live without their cell phones, Troublemakers reveals the untold story of how we got here. This is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together, they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so, they changed the world. In Troublemakers, historian Leslie Berlin introduces the people and stories behind the birth of the Internet and the microprocessor, as well as Apple, Atari, Genentech, Xerox PARC, ROLM, ASK, and the iconic venture capital firms Sequoia Capital and Kleiner Perkins Caufield & Byers. In the space of only seven years and thirty-five miles, five major industries--personal computing, video games, biotechnology, modern venture capital, and advanced semiconductor logic--were born. Featured among innovators such as Steve Jobs, Larry Ellison, and Don Valentine are Mike Markkula, Apple Computer's first chairman; Bob Taylor, who kick-started the Arpanet and masterminded the personal computer; Sandra Kurtzig, the first woman to take a technology company public; Al Alcorn, the engineer behind the first wildly successful video game; Fawn Alvarez, who rose from an assembler on a factory line to the executive suite; and Niels Reimers, who changed how university innovations reach the public. These troublemakers rewrote the rules and invented the future."--Dust jacket flap.
651		0	_aSanta Clara Valley (Santa Clara County, Calif.) _xSocial life and customs _y21st century. _9353483
650		0	_aHigh technology industries _zCalifornia _zSanta Clara Valley (Santa Clara County) _9353484
650		0	_aEntrepreneurship _zCalifornia _zSanta Clara Valley (Santa Clara County) _9353485
650		0	_aTechnological innovations _zCalifornia _zSanta Clara Valley (Santa Clara County) _9353486
651		0	_aSanta Clara Valley (Santa Clara County, Calif.) _xHistory. _9252441
994			_aC0 _bNFG
999			_c269263 _d269263