000			03648cam a2200421 i 4500
001			on1258118059
003			OCoLC
005			20210722140814.0
008			210630t20212021nyuaf b 001 0deng
010			_a 2021011990
040			_aDLC _beng _erda _cFMG _dFMG _dOCLCO _dYDX _dBDX _dIH9 _dNFG
019			_a1184234432
020			_a9780593237113 _q(hardcover)
020			_a0593237110 _q(hardcover)
020			_a9780593239759 _q(pbk.)
020			_a059323975X _q(pbk.)
035			_a(OCoLC)1258118059 _z(OCoLC)1184234432
043			_an-us---
092			_a333.3387 _bB877
049			_aNFGA
100	1		_aBrown, Eliot, _eauthor.
245	1	4	_aThe cult of We : _bWeWork, Adam Neumann, and the great startup delusion / _cEliot Brown and Maureen Farrell.
246	3		_aWeWork, Adam Neumann, and the great startup delusion
250			_aFirst edition.
264		1	_aNew York : _bCrown, _c[2021]
264		4	_c©2021
300			_axiii, 446 pages, 8 unnumbered pages of plates : _bcolor illustrations ; _c25 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
520			_a"The definitive inside story of WeWork, its audacious founder, and what its epic unraveling says about a financial system drunk on the elixir of Silicon Valley innovation-from the Wall Street Journal correspondents whose scoop-filled reporting hastened the company's downfall. WeWork would be worth $10 trillion, more than any other company in the world. It wasn't just an office space provider. It was a tech company-an AI startup, even. Its WeGrow schools and WeLive residences would revolutionize education and housing. One day, mused founder Adam Neumann, a Middle East peace accord would be signed in a WeWork. The company might help colonize Mars. And Neumann would become the world's first trillionaire. This was the vision of Neumann and his primary cheerleader, SoftBank's Masayoshi Son. In hindsight, their ambition for the company, whose primary business was subletting desks in slickly designed offices, seems like madness. Why did so many intelligent people-from venture capitalists to Wall Street elite-fall for the hype? And how did WeWork go so wrong? In little more than a decade, Neumann transformed himself from a struggling baby clothes salesman into the charismatic, hard-partying CEO of a company worth $47 billion-on paper. With his long hair and feel-good mantras, the six-foot-five Israeli transplant looked the part of a messianic truth teller. Investors swooned, and billions poured in. Neumann dined with the CEOs of JPMorgan and Goldman Sachs, entertaining a parade of power brokers desperate to get a slice of what he was selling: the country's most valuable startup, a once-in-a-lifetime opportunity and a generation-defining moment. Soon, however, WeWork was burning through cash faster than Neumann could bring it in. From his private jet, sometimes clouded with marijuana smoke, he scoured the globe for more capital. Then, as WeWork readied a Hail Mary IPO, it all fell apart. Nearly $40 billion of value vaporized in one of corporate America's most spectacular meltdowns. Peppered with eye-popping, never-before-reported details, The Cult of We is the gripping story of careless and often absurd people-and the financial system they have made"-- _cProvided by publisher.
504			_aIncludes bibliographical references (pages 403-431) and index.
600	1	0	_aNeumann, Adam, _d1979-
610	2	0	_aWeWork (Firm)
650		0	_aBusiness enterprises _zUnited States _xFinance _vCase studies.
700	1		_aFarrell, Maureen, _d1979- _eauthor.
994			_aC0 _bNFG
999			_c329275 _d329275