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001 on1365363367
003 OCoLC
005 20230810122440.0
008 230202t20232023xx a b 001 0 eng d
040 _aYDX
_beng
_cYDX
_dTOH
_dUKMGB
_dOCLCF
_dGK8
_dVIA
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015 _aGBC3B5400
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_2Uk
020 _a0691246661
020 _a9780691246666
035 _a(OCoLC)1365363367
092 _a302.2345
_bB884
049 _aNFGA
100 1 _aBrownell, Kathryn Cramer,
_eauthor.
245 1 0 _a24/7 politics :
_bcable television and the fragmenting of America from Watergate to Fox News /
_cKathryn Cramer Brownell
246 3 _aTwenty-four/ seven
264 1 _aPrinceton, New Jersey :
_bPrinceton University Press,
_c2023.
264 4 _c©2023
300 _a402 pages :
_billustrations (black and white) ;
_c24 cm.
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 1 _aPolitics and society in modern America
520 _a"As television began to overtake the political landscape in the 1960s, network broadcast companies, bolstered by powerful lobbying interests, dominated screens across the nation. Yet over the next three decades, the expansion of a different technology, cable, changed all of this. 24/7 Politics tells the story of how the cable industry worked with political leaders to create an entirely new approach to television, one that tethered politics to profits and divided and distracted Americans by feeding their appetite for entertainment--frequently at the expense of fostering responsible citizenship. In this timely and provocative book, Kathryn Cramer Brownell argues that cable television itself is not to blame for today's rampant polarization and scandal politics--the intentional restructuring of television as a political institution is. She describes how cable innovations--from C-SPAN coverage of congressional debates in the 1980s to MTV's foray into presidential politics in the 1990s--took on network broadcasting using market forces, giving rise to a more decentralized media world. Brownell shows how cable became an unstoppable medium for political communication that prioritized cult followings and loyalty to individual brands, fundamentally reshaped party politics, and, in the process, sowed the seeds of democratic upheaval. 24/7 Politics reveals how cable TV created new possibilities for antiestablishment voices and opened a pathway to political prominence for seemingly unlikely figures like Donald Trump by playing to narrow audiences and cultivating division instead of common ground."--
_cPublisher's website.
650 0 _aTelevision and politics.
650 0 _aTelevision in politics.
650 0 _aCable television
_xMoral and ethical aspects.
650 0 _aCable television
_xPolitical aspects.
830 0 _aPolitics and society in modern America.
994 _aC0
_bNFG
999 _c371890
_d371890