MARC details
000 -LEADER |
fixed length control field |
02404cam a2200373 i 4500 |
001 - CONTROL NUMBER |
control field |
on1344436154 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20220930113022.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220915s2022 nyua 000 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
GO3 |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
GO3 |
Modifying agency |
YDX |
-- |
BDX |
-- |
OEM |
-- |
UPM |
-- |
UAP |
-- |
PPR |
-- |
NFG |
019 ## - |
-- |
1289986677 |
-- |
1290000087 |
-- |
1290014446 |
-- |
1334493767 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781523516971 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1523516976 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)1344436154 |
Canceled/invalid control number |
(OCoLC)1289986677 |
-- |
(OCoLC)1290000087 |
-- |
(OCoLC)1290014446 |
-- |
(OCoLC)1334493767 |
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
Classification number |
302.22 |
Item number |
V225 |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
NFGA |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
VandeHei, Jim, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Smart Brevity : the power of saying more with less / |
Statement of responsibility, etc |
Jim VandeHei, Mike Allen and Roy Schwartz. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
Workman Publishing, |
Date of production, publication, distribution, manufacture |
[2022] |
300 ## - PHYSICAL DESCRIPTION |
Extent |
218 pages : |
Other physical details |
color illustrations ; |
Dimensions |
21 cm |
336 ## - CONTENT TYPE |
Content Type Term |
text |
Content Type Code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media Type Term |
unmediated |
Media Type Code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier Type Term |
volume |
Carrier Type Code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
"Smart Brevity count: 28002 words, 106 minutes." |
520 ## - SUMMARY, ETC. |
Summary, etc |
Anyone who wants to be heard is facing an epic challenge--people are drowning in a sea of words. How do you get your audience to pay attention? By learning to say a lot more with a lot less and punch through the noise. By learning Smart Brevity. |
520 ## - SUMMARY, ETC. |
Summary, etc |
"Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity--think Strunk and White's Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications." -- Amazon.com. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction: the fog of words -- What is smart brevity? -- How to do it -- Smart brevity in action. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Communication. |
9 (RLIN) |
29837 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Interpersonal communication. |
9 (RLIN) |
26381 |
655 #7 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Self-help publications. |
Source of term |
lcgft |
9 (RLIN) |
322522 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Allen, Mike |
Titles and other words associated with a name |
(Journalist), |
Relator term |
author. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Schwartz, Roy, |
Dates associated with a name |
1980- |
Relator term |
author. |
994 ## - |
-- |
C0 |
-- |
NFG |